Antibiotic free chicken

A bit of good news has emerged from a national food company.
Tyson Foods, one of the largest producers and sellers of poultry,
has announced that as of this coming Monday, they would no
longer sell chickens that have been raised on antibiotics.
Granted, consumers will have to pay slightly more for the
untreated birds, but as a top Tyson's executive stated, "we're
providing mainstream consumers with products they want",
while also stressing that the cost would be below what con-
sumers have said they would be willing to pay. Tyson will now
embark on a $70 million dollar ad campaign trumpeting this
new development; different packaging will also emphasize the
lack of artificial ingredients. Naturally Tyson will be spending
more now to raise antibiotic free chicks. Almost 1/2 of their
production facilities will be converted to produce the 'new'
product. This is a good, albeit overdue, change by a major food
company. Let's hope others will follow suit in the near future.